| Advertising careers involve preparing ads and design campaigns to promote the interests and image of clients. Professionals in full-service advertising agencies may be responsible for writing copy, preparing artwork, and placing the ads in various media outlets. Other advertising professionals are not involved in the creation of ads and instead concentrate their efforts on selling advertising time and space. Fast Industry Facts: - In 2004, there were about 47,000 advertising firms in the United States.
- About four in 10 of these were considered full-service advertising agencies.
- The advertising industry employed 425,000 workers in 2004.
- An additional 61,000 workers were self-employed.
- California and New York together account for about one in five firms and more than one in four workers in the advertising industry.
- About 76 percent of advertising professionals are 25 to 54 years old.
- Employment in the advertising industry is projected to grow 22 percent over the 2004-2014 period, compared with 14 percent for all industries combined.
- In 2004, nonsupervisory advertising professionals earned an average of $633 a week, which is significantly higher than the $529 per week for all nonsupervisory workers in private industry.
Source: Bureau of Labor Statistics |
